Heat Magazine

Introduction - Heat Media pack

 1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'. 

Heat offers its readers digital platforms were they deliver breaking news, funny and engaging stuff. They also offer heat radio which brings the voice of the brand to life. The last thing they also  propose an in print which they bring unique,quality experiences. 

2) Now go to page 3 of the Media Pack - celebrity focus. 

What does the page say that Heat offers readers? Heat provides readers with the latest outbreak that took place within the media.

3) Now look at page 4 of the Heat Media Pack.

 What other content does Heat magazine offer its readers aside from celebrity news? Heat offers its readers fashion advice.

4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here. 

Female/Male;90%/10%

Average age:37

Age profile; 52/% aged 15 and 34

 

Segment: 50% ABC1

Martial status: 57% Married

Media language

1) How many of the 12 magazine cover key conventions feature on this edition of Heat? List them with specific reference to the convention on the CSP edition of Heat.

Cover Line/Serif+Sans Serif/Shopping Offers /Low Brow /Colour Scheme.

2) How are the cover lines written to make the audience want to buy the magazine?

Lines such as 'behind the door' or shock new pics are attention grabber for curious readers.This is because they feel the need that they need to keep up with the new exclusive news.
3) What are the connotations of the Heat colour scheme on this particular front cover?
Pink and yellow are the two main colours used in the Heat magazine. 
4) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)

5) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.

Representations

1) What type of celebrities appear on the front cover of Heat? List them here. 

2) How are celebrities represented in Heat? (Positively? Negatively? Reinforcing or challenging stereotypes?)

3) How are women represented on the cover of Heat? Think about both images and cover lines here.

4) How is race and ethnicity represented on this cover of Heat?

5) How do Heat and Tatler represent social class? What different social classes can you find in the features and celebrities on the cover? (E.g. middle/upper class / working class)